Thursday, June 05, 2008

Mobile Web 2.0

Mobile Web 2.0 Summit

I agree with much of what Carlo says here. It definitely is about user experience and not technology. However this is really focused on the creation of specific mobile content and although that is happening and is slowly gaining traction, where Apple succeeded was in leveraging the existing web content by providing a true desktop browsing experience (sans Flash and Java of course). At the same time they made it simple to create targeted mobile content for the iPhone alongside the existing web experience. They also are driving towards a consumer application store (and hence lack of Java).

So while content developers will target both desktop and mobile clients using various technologies and standards, clients will need to be flexible enough to consume all types of content and trying to force a standard mobile internet is a pointless short term exercise.

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